Hunton Retail Law Resource

The FTC’s 2026–2030 Strategic Plan sets out a five-year agenda focused on three priorities: consumer protection, competition enforcement, and operational efficiency. It highlights enforcement against unfair or deceptive practices, anticompetitive conduct, and illegal monopolies, while also aiming to improve agency performance through tools such as AI and data analytics.

The plan restores traditional mission language stating the FTC will enforce the law “without unduly burdening legitimate business activity,” a change welcomed by business groups. Key enforcement priorities include telemarketing, children’s online privacy under COPPA, data privacy and security, and merger review in the technology, healthcare, and pharmaceutical sectors. The FTC also signals increased coordination with federal, state, and international enforcers, suggesting continued and potentially stronger scrutiny for companies in these areas.

California has introduced Assembly Bill 2244, proposing a pioneering “California Certified” labeling standard for foods not classified as ultra-processed. The bill relies on forthcoming regulatory definitions and imposes retail placement requirements for qualifying products. As California continues to advance UPF regulation, this initiative is expected to shape food law trends nationwide.

A recent ruling from a Texas federal court has confirmed that corporate bylaws can lawfully require shareholders to meet a minimum ownership threshold in order to initiate derivative actions. In its March 17, 2026 decision in Gusinsky v. Reynolds, the court upheld the right of publicly traded Texas corporations to restrict derivative lawsuits by establishing a minimum shareholding requirement for claimants—a development that could significantly impact the landscape of shareholder litigation in Texas.