Privacy & Information Security Law Blog

On May 27, 2014, the Federal Trade Commission announced the release of a new report entitled Data Brokers: A Call for Transparency and Accountability, detailing the findings of an FTC study of nine data brokers, representing a cross-section of the industry. The Report concludes that the data broker industry needs greater transparency and recommends that Congress consider enacting legislation that would make data brokers’ practices more visible and give consumers more control over the collection and sharing of their personal information.

On May 30, 2014, Google posted a web form that enables individuals to request the removal of URLs from the results of searches that include that individual’s name. The web form acknowledges that this is Google’s “initial effort” to give effect to the recent and controversial decision of the Court of Justice of the European Union in Costeja, widely described as providing a “right to be forgotten.” That Google has moved quickly to offer individuals a formal removal request process will be viewed favorably, but the practicalities of creating a removals process that satisfies all interested parties will remain challenging, and not just for Google.

On May 28, 2014, Canadian Prime Minister Stephen Harper nominated Daniel Therrien as the next Privacy Commissioner of Canada. If approved, Therrien would take over from the interim Privacy Commissioner Chantal Bernier, who has been serving in this role after the previous Commissioner Jennifer Stoddart’s term ended in December 2013.

Hunton & Williams LLP is pleased to announce that Chambers and Partners has listed the firm’s Global Privacy and Cybersecurity practice in Band 1 in the 2014 Chambers USA guide. This is the seventh consecutive year the firm was top ranked in this category. In addition, partner and chair of the firm’s Global Privacy and Cybersecurity practice group Lisa Sotto again was recognized as a “Star” performer (the guide’s highest ranking) for privacy and data security.

On May 14, 2014, Hunton & Williams’ Global Privacy and Cybersecurity practice group hosted the latest webcast in its Hunton Global Privacy Update series. The program provided a global overview of some of the most debated topics in data protection and privacy, including cross-border data flows, global data breach issues and the EU Cybersecurity Directive. In addition, we highlighted the latest information regarding the GPEN enforcement sweep.

On May 23, 2014, the Federal Trade Commission announced that the FTC’s Bureau of Consumer Protection sent a letter to the court overseeing the bankruptcy proceedings for ConnectEDU Inc. (“ConnectEDU”), an education technology company, warning that the proposed sale of the company’s assets raises privacy concerns. ConnectEDU’s assets include personal information collected from students, high schools and community colleges in connection with the company’s website and affiliated services.

On May 22, 2014, the United States House of Representatives passed H.R. 3361, a bill aimed at limiting the federal government’s ability to collect bulk phone records and increasing transparency regarding decisions by the Foreign Intelligence Surveillance Court (“FISC”). The bill was approved by a vote of 323-121 by majorities of both Democrat and Republican members of the United States House of Representatives. It now moves to the Senate where it is likely to pass.

On May 16, 2014, Virginia Governor Terry McAuliffe announced the members of the Virginia Cyber Security Commission, including the appointment of Hunton & Williams LLP’s Paul M. Tiao. Tiao, one of eleven citizen members elected to the group, is a partner in the firm’s Global Privacy and Cybersecurity Practice Group.

On May 21, 2014, California Attorney General Kamala D. Harris issued guidance for businesses (“Guidance”) on how to comply with recent updates to the California Online Privacy Protection Act (“CalOPPA”). The recent updates to CalOPPA include requirements that online privacy notices disclose how a site responds to “Do Not Track” signals, and whether third parties may collect personal information about consumers who use the site. In an accompanying press release, the Attorney General stated that the Guidance is intended to provide a “tool for businesses to create clear and transparent privacy policies that reflect the state’s privacy laws and allow consumers to make informed decisions.” The Guidance is not legally binding; it is intended to encourage companies to draft transparent online privacy notices.

On May 13, 2014, the European Court of Justice (the “CJEU”) rendered its judgment in Google Spain S.L. and Google Inc. v Agencia Española de Protección de Datos (Case C-131/12, “Google v. AEPD” or the “case”). The case concerns a request made by a Spanish individual, Mr. Costeja, to the Spanish Data Protection Authority (Agencia Española de Protección de Datos or “AEPD”) to order the removal of certain links from Google’s search results. The links relate to an announcement in an online newspaper of a real estate auction for the recovery of Mr. Costeja’s social security debts. The information was lawfully published in 1998, but Mr. Costeja argued that the information had become irrelevant as the proceedings concerning him had been fully resolved for a number of years. The AEPD upheld the complaint and ordered Google Spain S.L. and Google Inc. (“Google”) to remove the links from their search results. Google appealed this decision before the Spanish High Court, which referred a series of questions to the ECJ for a preliminary ruling. The ECJ ruled as follows:

On May 19, 2014, the Federal Communications Commission announced that Sprint Corporation agreed to pay $7.5 million to settle an FCC Enforcement Bureau investigation stemming from allegations that the company failed to honor consumers’ requests to opt out of telemarketing calls and texts. Sprint also agreed to implement a two-year plan to help ensure future compliance with Do-Not-Call registry rules.

On May 19, 2014, the French Data Protection Authority (the “CNIL”) published its Annual Activity Report for 2013 (the “Report”) highlighting its main accomplishments in 2013 and outlining some of its priorities for the upcoming year.

On May 16, 2014, the Singapore Personal Data Protection Commission (the “Commission”) published advisory guidelines for the implementation of its Personal Data Protection Act (the “PDPA”) for two industry sectors. The guidelines were published on the same day on which the Commission held its well-attended Personal Data Protection Seminar focusing on international perspectives on data governance. The advisory guidelines generally have the following content:

Hunton & Williams LLP, in coordination with the U.S. Chamber of Commerce, recently issued a report entitled Business Without Borders: The Importance of Cross-Border Data Transfers to Global Prosperity, highlighting the benefits of cross-border data transfers to businesses in the international marketplace. The report underscores the importance of developing data transfer mechanisms that protect privacy and facilitate the free-flow of data, and also explores opportunities for new data transfer regimes.

On May 12, 2014, the Federal Trade Commission announced that it has approved final consent orders with two companies that marketed genetically customized nutrition supplements. In addition to charges that the companies’ claims regarding the effectiveness of their products were not sufficiently substantiated, the settlements also allege that the companies misrepresented their privacy and security practices. The two companies, Gene Link, Inc. (“Gene Link”) and foru™ International Corp. (“foru” – a former subsidiary of Gene Link), represented in their privacy policy that they had “taken every precaution to create a process that allows individuals to maintain the highest level of privacy” and that the companies’ third party service providers are “contractually obligated to maintain the confidentiality and security of the Personal Customer Information and are restricted from using such information in any way not expressly authorized” by the companies.

As reported in the Hunton Employment & Labor Perspectives Blog:

On April 9, 2014, the Sixth Circuit of Appeals not only affirmed summary judgment in EEOC v. Kaplan Higher Education Corp., et al. but also chastised the Equal Employment Opportunity Commission (“EEOC”) for applying a flawed methodology in its attempts to prove that using credit checks as a pre-employment screen had an unlawful disparate impact against African-American applicants.

On May 13, 2014, the French data protection authority (“CNIL”) decided to examine 100 mobile apps most commonly used in France.

On May 7, 2014, IronBox Secure File Transfer hosted a webinar featuring “Queen of Breach” attorney Lisa Sotto, who shared her top tips in the event of a data breach. Lisa Sotto, partner and head of the Global Privacy and Cybersecurity practice at Hunton & Williams LLP, discussed the current cyber risk landscape and led participants through a hypothetical data breach scenario. She taught participants how to manage a data breach if the worst happens and provided key steps companies should take to prepare proactively for a cybersecurity event.

On May 12, 2014, the U.S. Chamber of Commerce released a report highlighting the benefits of cross-border data transfers across all sectors of the economy. Hunton & Williams LLP’s Global Privacy and Cybersecurity team developed the report with the Chamber of Commerce. The report, Business Without Borders: The Importance of Cross-Border Data Transfers to Global Prosperity, presents pragmatic solutions for developing international mechanisms that both protect privacy and facilitate cross-border data flows.

On May 9, 2014, the Federal Trade Commission announced a settlement with clothing manufacturer American Apparel related to charges that the company falsely claimed to comply with the U.S.-EU Safe Harbor Framework. According to the FTC’s complaint, the company violated Section 5 of the FTC Act by deceptively representing, through statements in its privacy policy, that it held a current Safe Harbor certification even though it had allowed the certification to expire.

On May 8, 2014, the Federal Trade Commission announced a proposed settlement with Snapchat, Inc. (“Snapchat”) stemming from allegations that the company’s privacy policy misrepresented its privacy and security practices, including how the Snapchat mobile app worked. Snapchat’s app supposedly allowed users to send and receive photo and video messages known as “snaps” that would “disappear forever” after a certain time period. The FTC alleged that, in fact, it was possible for recipients to save snaps indefinitely, regardless of the sender-designated expiration time.

Hunton & Williams LLP’s Centre for Information Policy Leadership president, Bojana Bellamy, has been selected to participate in the “Privacy Bridge Project,” a new transatlantic initiative that seeks to develop practical solutions to bridge the gap between European and U.S. privacy regimes. Bellamy joins a distinguished group of approximately 20 privacy experts from the EU and U.S., convened by Jacob Kohnstamm, Chairman of the Dutch Data Protection Authority and former Chairman of the Article 29 Working Party.

On May 7, 2014, the Department of Health and Human Services (“HHS”) announced that NewYork-Presbyterian Hospital (“NYP”) and Columbia University (“CU”) agreed to collectively pay $4.8 million in the largest HIPAA settlement to date, to settle charges that they potentially violated the HIPAA Privacy and Security Rules.

On May 6, 2014, the Consumer Financial Protection Bureau (“CFPB”) announced a new proposed rule impacting privacy notices that financial institutions are required to issue under the Gramm-Leach-Bliley Act (“GLB”). Under the current GLB Privacy Rule, financial institutions must mail an annual privacy notice (the “GLB Privacy Notice”) to their customers that sets forth how they collect, use and disclose those customers’ nonpublic personal information (“NPI”) and whether customers may limit such sharing.

On May 6, 2014, the Office of the Privacy Commissioner of Canada announced the Global Privacy Enforcement Network’s (“GPEN’s”) second annual enforcement sweep. The sweep will focus on mobile app privacy and how mobile apps collect and use personal data.

On April 21, 2014, the Securities and Exchange Commission’s Division of Corporation Finance published new Compliance and Disclosure Interpretations (“C&DIs”) concerning the use of social media in certain securities offerings, business combinations and proxy contests. Notably, the C&DIs permit the use of an active hyperlink to satisfy the cautionary legend requirements in social media communications when the social media platform limits the text or number of characters that may be included (e.g., Twitter). The C&DIs also clarify that postings or messages re-transmitted by unrelated third parties generally will not be attributable to the issuer (so issuers will not be required to ensure that third parties comply with the guidance). In addition, requirements regarding cautionary legends contemplated by the C&DIs apply to both issuers and other soliciting parties in proxy fights or tender offers. Accordingly, although the new guidance will allow issuers to communicate with their shareholders and potential investors via social media, it also may prove useful to activists in proxy fights and tender offers.

On February 18, 2014, the Frankfurt am Main Regional Court issued a ruling addressing the use of opt-out notices for web analytics tools. The case concerned Piwik web analytics software and its “AnonymizeIP” function. The court held that website users must be informed clearly about their right to object to the creation of pseudonymized usage profiles. This information must be provided when a user first visits the website (e.g., via a pop-up or highlighted/linked wording on the first page) and must be accessible at all times (e.g., via a privacy notice).

On May 1, 2014, the White House released a report examining how Big Data is affecting government, society and commerce. In addition to questioning longstanding tenets of privacy legislation, such as notice and consent, the report recommends (1) passing national data breach legislation, (2) revising the Electronic Communications Privacy Act (“ECPA”), and (3) advancing the Consumer Privacy Bill of Rights.

On April 24, 2014, the Belgian Data Protection Authority (the “Privacy Commission”) published a Draft Recommendation regarding cookie usage, inviting all stakeholders to provide their input on the text. The Draft Recommendation clarifies the Belgian legal framework for the use of cookies and similar technologies, examining in detail the different purposes for which cookies and similar technologies may be used (e.g., authentication, storage of preferences) and explaining the steps to be taken to ensure compliance for each type of cookie use.