Posts in Online Privacy.
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On March 21, 2012, the U.S. Department of Commerce’s National Telecommunications and Information Administration announced a one-week extension to the deadline for responses to their March 2 request for public comments on the multistakeholder process to develop consumer data privacy codes of conduct. Comments are now due on Monday, April 2, 2012. The request for comments relates to both the topics and processes that will inform the creation of binding codes of conduct as discussed in the Obama Administration’s February release of a framework for a Consumer Privacy Bill of ...

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On February 24, 2012, Eric Chabrow of BankInfoSecurity interviewed Lisa J. Sotto, partner and head of the Global Privacy and Data Security practice at Hunton & Williams LLP. Discussing the need for a Consumer Privacy Bill of Rights, Sotto briefly outlined the strengths and weaknesses of the proposed bill, and its potential impact on businesses.

 

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A growing number of companies are implementing cloud computing solutions to lower IT costs and increase efficiency. Although cloud technology offers an array of advantages, organizations that rely on the cloud must compensate for the corresponding increase in risk associated with outsourcing business operations to a third party. A recent article authored by a Hunton & Williams Insurance Litigation & Counseling partner discusses the ways in which business interruptions caused by cloud service provider failures may be covered by contingent business interruption insurance ...

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Join us at the International Association of Privacy Professionals (“IAPP”) Global Privacy Summit in Washington, D.C., March 7-9, 2012. Hunton & Williams privacy professionals will be featured speakers in the following sessions:

  • Mending Fences after a Breach Thursday, March 8, 12:15 p.m. Speakers include: Lisa J. Sotto, partner and head of the Global Privacy and Data Security practice, Hunton & Williams LLP; Susan Grant, Director of Consumer Protection, Consumer Federation of America; and Joanne B. McNabb, Chief, California Office of Privacy Protection.
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The Digital Advertising Alliance (“DAA”) recently announced that its members will work “to add browser-based header signals to the set of tools by which consumers can express their preferences” not to be tracked online and will work with browser providers to develop “consistent language across browsers…that describes to consumers the effect of exercising such choice.”

This announcement came on the heels of the Obama administration’s release of a framework for a Consumer Privacy Bill of Rights. The DAA’s agreement represents the industry’s attempt to appease consumer privacy concerns in the face of the growth of online advertising. The DAA represents over 400 advertising and technology companies.

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The White House today released its long-awaited report outlining a framework for U.S. data protection and privacy policy. As expected, “Consumer Data Privacy in a Networked World: A Framework for Protecting Privacy and Promoting Global Innovation in the Global Digital Economy” articulates a Consumer Privacy Bill of Rights based on the individual’s right to exercise control over what personal data companies collect from the individual and how companies use the data. The Consumer Privacy Bill of Rights, which reflects principles of fair information practices and applies to personal data, sets forth individual rights for consumers and corresponding obligations of companies in connection with personal data. It also provides for the consumer’s right to:

  • transparent privacy and data security practices;
  • expect that companies will collect, use and disclose data in a manner consistent with the context in which it was collected;
  • have their data handled in a secure manner;
  • access and correct personal data;
  • set reasonable limits on the personal data that companies collect and retain; and
  • have personal data handled by companies with appropriate measures in place to assure they adhere to the Consumer Privacy Bill of Rights.
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On February 14, 2012, a joint U.S. congressional committee, including Senators Joseph Lieberman (I-CT), Susan Collins (R-ME), Jay Rockefeller (D-WV) and Dianne Feinstein (D-CA), introduced the Cybersecurity Act of 2012 (the “Act”). Although the legislation appears to have strong bipartisan support, during a February 15 hearing before the Homeland Security and Governmental Affairs Committee, Senator John McCain (R-AZ) indicated that he and six Republican colleagues would propose their own cybersecurity legislation in March.

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On February 16, 2012, the European Court of Justice held in the SABAM vs. Netlog case (C-360/10) that imposing an obligation on social networks to install a “general filtering system” to prevent all users from sharing copyrighted music is disproportionate to the extent that such filters may infringe on user privacy rights or block lawful communications. SABAM, a Belgian copyright association, had filed an injunction against social network provider Netlog that would have required Netlog to install filtering systems to prevent copyright infringements by Netlog users. The Belgian court deciding on the injunction requested a preliminary ruling from the ECJ.

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Since October 2011, the Hong Kong Office of the Privacy Commissioner for Personal Data has published three “Guidance Notes” to help data users comply with the Personal Data (Privacy) Ordinance (the “Ordinance”). These Notes are not legally binding, nor are they intended to serve as an exhaustive guide to the application of the Ordinance, but they provide good, practical examples and tips that the Commissioner has developed as it has implemented the Ordinance.

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On January 5, 2012, the Federal Trade Commission announced a proposed settlement with Upromise, Inc., a membership reward service that gives cash rebates for college savings accounts to members who purchase products and services from its partner merchants. The FTC alleged that the “Personalized Offers” feature on the Upromise TurboSaver Toolbar (1) collected far more information about users’ browsing behavior than was disclosed at the time of installation, and (2) contrary to representations in the company’s privacy notice, transmitted that information, which included data such as Social Security numbers and financial account numbers, in clear text.

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On December 23, 2011, the Federal Trade Commission announced that it is seeking public comments on the privacy and security implications raised by the use of facial recognition technology. The FTC recently held a public workshop entitled “Face Facts: A Forum on Facial Recognition Technology,” that discussed the current and future commercial applications of facial recognition technologies and the associated privacy and security concerns.

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On December 13, 2011, the Information Commissioner issued updated guidance on compliance with recent changes to UK law governing the use of cookies (The Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011 (“Regulations”)). Organizations were given a twelve-month grace period to comply with the new law. Initial guidance on the Regulations was released on May 9, 2011, but the Information Commissioner characterized that guidance as merely a “starting point for getting compliant rather than a definitive guide,” signaling that further advice would follow if appropriate. 

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On December 1, 2011, a consolidated litigation against Netflix was ordered to private mediation pursuant to an agreement between the parties. As we previously reported, the plaintiffs allege that Netflix’s practice of maintaining customer movie rental history and recommendations after their subscriptions are cancelled violates the federal Video Privacy Protection Act (“VPPA”). In August 2011, several similar cases against Netflix were consolidated by a federal court in California.

News of the mediation order comes as a significant amendment to the VPPA awaits Senate ...

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On November 29, 2011, the Federal Trade Commission announced that Facebook has settled charges that it deceived consumers by making false privacy promises. The settlement requires Facebook to (1) not misrepresent how it maintains the privacy or security of users’ personal information (2) obtain users’ “affirmative express consent” before sharing their information with any third party that “materially exceeds the restrictions imposed by a user’s privacy setting(s),” (3) implement procedures to prevent a third party from accessing users’ information no later than 30 days after the user has deleted such information or terminated his or her account, (4) establish, implement and maintain a comprehensive privacy program, and (5) obtain initial and biennial assessments and reports regarding its privacy practices for the next 20 years.

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On November 16, 2011, the French Data Protection Authority (the “CNIL”) published its Annual Activity Report for 2010 (the “Report”) highlighting its main 2010 accomplishments and outlining some of its priorities for the upcoming year. This year’s Report covers events that occurred since last year’s publication of the Annual Activity Report for 2009.

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On November 17, 2011, Senator Jay Rockefeller (D-WV), Chair of the Senate Committee on Commerce, Science and Transportation, issued a statement emphasizing the need for increased consumer protection on the Internet. Rockefeller cited “disturbing” reports about Facebook’s ability to track non-members and members who have logged out of the site, stating that companies should not be tracking users without their consent.

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On November 2, 2011, Germany’s Federal Minister of the Interior met with stakeholders from the social networking industry and announced the development of a self-regulatory code for social networks. According to the Ministry’s press release, the code is aimed at enhancing data protection, consumer protection and the protection of minors on the Internet.

In endorsing the initiative, the Interior Minister stated, “self-regulation can also prove efficient in the social networking context, allowing for quick and flexible arrangements that enhance transparency and user ...

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This week, the Digital Advertising Alliance (the “DAA”) unveiled new “Self-Regulatory Principles for Multi-Site Data” (the “Principles”), aimed at expanding the scope of industry self-regulation with respect to online data collection. The Principles are designed to supplement the Self-Regulatory Principles for Online Behavioral Advertising which were issued in July 2009. The DAA is composed of several constituent industry groups such as the American Association of Advertising Agencies, Council of Better Business Bureaus, the Direct Marketing Association and the Interactive Advertising Bureau.

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On November 8, 2011, the Federal Trade Commission announced that the operator of skidekids.com, a social networking website that advertises itself as the “Facebook and Myspace for Kids,” has agreed to settle charges that he collected personal information from approximately 5,600 children without parental consent, in violation of the Children’s Online Privacy Protection Act (“COPPA”) Rule. The proposed settlement will bar future violations of COPPA and misrepresentations about the collection, use and disclosure of children’s information.

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On November 4, 2011, Congressmen Edward Markey (D-MA) and Joe Barton (R-TX) reiterated their privacy concerns over the handling of customer preferences in connection with Verizon’s new advertising initiative. After learning that Verizon had notified its customers of the implications of a targeted advertising campaign, on October 6, 2011, Reps. Markey and Barton, Co-Chairmen of the bipartisan Congressional Privacy Caucus, wrote a letter containing several inquiries to both Verizon and Verizon Wireless. In particular, Reps. Markey and Barton requested clarification regarding the companies’ potential disclosure of aggregated customer location information and website viewing history to third parties.

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On October 27, 2011, the United States District Court for the Northern District of California dismissed claims that Facebook misappropriated users’ names and likenesses in promoting its “Friend Finder” feature. Friend Finder identifies potential “friends” for a Facebook user by matching his or her email contacts with users already registered with Facebook, then presenting the user with friend suggestions. Facebook promoted the feature by displaying the names and profile photos of current friends as examples of users who had found friends with Friend Finder.

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On September 22, 2011, the Senate Judiciary Committee approved three separate bills that would establish a national data breach notification standard.  Because the bills were approved on a party-line vote, and several other data breach bills currently are under consideration by other Senate committees, the prospects for these three bills in the full Senate are uncertain.

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On September 15, 2011, the Federal Trade Commission released proposed amendments to the Children’s Online Privacy Protection Rule (“COPPA Rule” or “Rule”).  These revisions follow the FTC’s review of the COPPA Rule, which resulted in numerous comments from various groups and individuals, as well as a public round table that took place on June 2, 2010.  The proposed amendments reflect the FTC’s commitment to “helping to create a safer, more secure online experience for children” in the face of rapid technological change.

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On September 14, 2011, the Article 29 Working Party (the “Working Party”) met with representatives of the European Advertising Standards Alliance (“EASA”) and IAB Europe, to discuss the industry’s new self-regulatory code of conduct for online behavioral advertising (the “Code”), which was released on April 14, 2011.

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On September 15, 2011, the data protection authority of the German federal state of Hamburg (the “DPA”) published a press release confirming that Google has significantly improved compliance with respect to the implementation of Google Analytics in Germany.  This finding is the result of two years of fruitful dialog between Google and the DPA, which was acting on behalf of the conference of German data protection authorities responsible for the private sector (the “Düsseldorfer Kreis”).

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On September 15, 2011, the U.S. House of Representatives Subcommittee on Commerce, Manufacturing and Technology held a hearing on “the impact and burden” of European privacy regulation.  Paula Bruening, former Vice President of the Centre for Information Policy Leadership at Hunton & Williams LLP, was one of five witnesses who testified at the hearing.

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On September 8, 2011, Richard Allan, Facebook’s Director of European Public Policy, met with the German Federal Ministry of the Interior (the “Ministry”) and endorsed the Ministry’s initiative for a future self-regulatory code for social networks with a focus on data security, consumer protection and the protection of minors.

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On September 12, 2011, the Commissioner for Data Protection and Freedom of Information of the German federal state of North Rhine-Westphalia (“DPA”) imposed a fine of €60,000 on Easycash GmbH (“Easycash”), a leading German service provider for electronic payments.

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Over the past several weeks, online tracking practices involving the use of Flash cookies and ETags have been the subject of new research studies, class action lawsuits and significant media attention.

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On September 6, 2011, a bankruptcy court approved an agreement between bankrupt bookseller Borders Group, Inc. (“Borders”) and Next Jump, Inc., (“Next Jump”) regarding Next Jump’s alleged trademark infringement and unauthorized use of Borders’ customer information.  Next Jump stipulated that it will not communicate with persons on Borders’ customer list, and that it would remove the Borders name and marks from websites that Next Jump owns or operates.

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As reported in the Hunton Employment & Labor Perspectives Blog, on August 18, 2011, the National Labor Relations Board’s Acting General Counsel issued a report discussing fourteen social media cases recently decided by the Board.  The cases highlighted in the report offer insight regarding how the NLRB will handle various social media issues in the future.

Read the full post, which provides an overview of several of the cases highlighted in the NLRB’s report.

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On August 5, 2011, the Beijing Second Intermediate People’s Court announced its decision in what is reported to be the largest criminal case to date involving the misuse of personal information in Beijing, China.  The Court based its ruling on Article 7 of the Seventh Amendment to the Criminal Law, which applies to three types of criminal activities: (1) illegal sale of citizens’ personal information, (2) illegal provision of citizens’ personal information, and (3) illegal access to citizens’ personal information.

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On August 24, 2011, France’s new law concerning electronic communications (Ordonnance n° 2011-1012 du 24 août 2011 relative aux communications électroniques, or the “Ordinance”) came into force.  The Ordinance implements the provisions of the revised EU Directive 2002/58/EC (the “e-Privacy Directive”) with respect to the French Data Protection Act of 1978, the French Postal and Electronic Communications Code and the French Consumer Protection Code.  Specifically, the Ordinance amends the existing legal framework concerning cookies and introduces an opt-in regime for the use of cookies.

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On August 19, 2011, the Data Protection Commissioner’s Office of the German federal state of Schleswig-Holstein (“ULD”) ordered all businesses in that state “to shut down their fan pages on Facebook and remove social plug-ins such as the ‘like’-button from their websites.”  Although this warning is specific to Facebook users, the regulator’s explanation of its motives reveals a fundamental concern about common data analytics practices:

“By using the Facebook service traffic and content data are transferred into the USA and a qualified feedback is sent back to the website owner concerning the web page usage, the so called web analytics (Ger.: Reichweitenanalyse).  Whoever visits facebook.com or uses a plug-in must expect that he or she will be tracked by the company for two years.  Facebook builds a broad individual and for members even a personalised profile.  Such a profiling infringes German and European data protection law.  There is no sufficient information of users and there is no choice; the wording in the conditions of use and privacy statements of Facebook does not nearly meet the legal requirements relevant for compliance of legal notice, privacy consent and general terms of use.”

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The Department of Commerce released an English translation of Peru’s Law for Personal Data Protection (Ley de Protección de Datos Personales, Ley No. 29733).  The law passed Peru’s Congress on June 7, 2011, and was signed by the president July 2, 2011.  Peru’s adoption of this new law is in keeping with a recent trend in Latin America, where Uruguay, Mexico and Colombia also have passed privacy legislation.

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On July 27, 2011, the Ministry of Industry and Information Technology of the People’s Republic of China (the “MIIT”) published a draft rule including provisions regulating the processing of personal information by “Internet Information Service Providers.”  The draft rule, entitled “Provisions on the Administration of Internet Information Services” (the “Draft Provisions”), is not the first rule regulating Internet information services in China.  In 2000, the MIIT enacted the “Measures for the Administration of Internet Information Services” (the “Measures”), which took effect on September 25, 2000.  However, the Measures do not include any explicit provisions addressing the protection of personal information.

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On July 25, 2011, Netflix stated that it will hold off on the launch of its Facebook integration in the U.S. due to legal issues related to the Video Privacy Protection Act (“VPPA”).  The new Facebook feature would allow Netflix subscribers to share their movie viewing information with friends online.  Netflix indicated in its second quarter shareholder letter that it supports House Bill 2471 (“H.B. 2471”), a proposed bipartisan amendment to the VPPA intended to clarify the consent requirement for sharing consumer video viewing information.  The letter states that “[u]nder the VPPA, it is ambiguous when and how a user can give permission for his or her video viewing data to be shared” and that the VPPA “discourages us from launching our Facebook integration domestically.”  As a result, the company plans to limit the campaign to Canada and Latin America until questions concerning the VPPA are resolved.

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As reported in BNA’s Privacy Law Watch, on July 19, 2011, President Obama announced his intention to nominate Maureen K. Ohlhausen to the Federal Trade Commission. Obama sent his official nomination to the Senate on July 21, 2011. If approved, Ohlhausen will serve a seven-year term beginning on September 26, 2011, replacing Commissioner William E. Kovacic.

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On July 13, 2011, the Article 29 Working Party (the “Working Party”), adopted an Opinion on the concept of consent as a legal basis for processing personal data, which includes recommendations for improving the concept in the context of the ongoing review of the EU data protection framework.  The Opinion also analyzes the conditions for valid consent under EU data protection law (that consent must be “freely given,” “specific,” “unambiguous,” “explicit,” “informed,” etc.), and clarifies the obligations of data controllers seeking consent.  In addition, the Opinion provides examples of valid and invalid consent with respect to company social media, medical research, body scanners, PNR data and online gaming.

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On July 14, 2011, the U.S. House of Representatives Energy and Commerce Committee convened a joint hearing of the Subcommittee on Commerce, Manufacturing and Trade (chaired by Rep. Mary Bono Mack (R-CA)), and the Subcommittee on Communications and Technology (chaired by Rep. Greg Walden (R-OR)), to launch a comprehensive review of Internet privacy.  The series of hearings began with testimony from officials representing three agencies with jurisdiction over consumer privacy issues: FTC Commissioner Edith Ramirez, FCC Chairman Julius Genachowski, and Department of Commerce Assistant Secretary for Communications and Information Lawrence Strickling.

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On July 12, 2011, Stanford Law School’s Center for Internet and Society reported the preliminary results of tests conducted with experimental software designed to detect third-party tracking.  Over the months spent developing “a platform for measuring dynamic web content,” researchers at the Stanford Security Lab analyzed tracking on the websites of Network Advertising Initiative (“NAI”) participants by observing how cookies are altered when a user opts out of behavioral tracking on the NAI website, or enables Do Not Track.

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In April 2011, a technical malfunction suffered by the Amazon Elastic Compute Cloud resulted in a multi-day outage affecting hundreds of businesses.  The incident offered high-profile evidence of both the widespread popularity of cloud computing and the potential consequences of storing company data in the cloud.  It also drew attention to cloud service contracts, raising questions about performance levels and backups in the event of a service disruption.  With more and more businesses seeking to take advantage of the efficiency and cost savings offered by cloud computing, the ...

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Adam Kardash from Heenan Blaikie LLP in Canada reports that Industry Canada and the Canadian Radio-television and Telecommunications Commission (“CRTC”) have released draft regulations for Canada’s Anti-Spam Legislation (“CASL”).  CASL imposes a consent-based anti-spam regime that restricts organizations’ ability to send commercial electronic messages.  Industry Canada and the CRTC are charged with the task of implementing regulations under CASL.

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As reported in BNA’s Privacy Law Watch, on July 2, 2011, Peruvian President Alan García signed the Personal Data Protection Law (Ley de Protección de Datos Personales, Ley No. 29733), making Peru the latest Latin American country to adopt EU-style omnibus privacy legislation.  Implementing rules for the new law are to be drafted in the next few months.

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On June 27, 2011, the Federal Trade Commission announced that it had reached a settlement with Teletrack, Inc. (“Teletrack”), a consumer reporting agency that sells consumer reports and other services to businesses that serve financially distressed consumers, after alleging that the company had sold information obtained through its consumer reporting business to marketers to create a marketing database. The FTC considered that the information sold by Teletrack, which included lists of consumers who applied for certain credit products, constituted “consumer ...

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On June 29, 2011, the Senate Committee on Commerce, Science and Transportation convened a hearing entitled “Privacy and Data Security: Protecting Consumers in the Online World.”  In opening remarks, Committee Chair Senator Jay Rockefeller (D-WV) highlighted that the hearing would consider both privacy and data security and discussed three bills focused on these issues.  

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Recent developments involving the use of facial recognition technology have raised privacy concerns in the United States, Europe and Canada.  As we reported earlier this month, the Electronic Privacy Information Center (“EPIC”) and several other consumer privacy advocacy groups filed a complaint with the Federal Trade Commission against Facebook for its use of facial recognition technology.  According to EPIC’s complaint, Facebook’s Tag Suggestions feature recognizes individuals’ faces based on photographs already on Facebook, then suggests that users “confirm Facebook’s identification of facial images in user photos” when they upload new photos to their Facebook profiles.

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Speaking at the British Bankers’ Association’s Data Protection and Privacy Conference in London on June 20, 2011, Viviane Reding, Vice President of the European Commission and Commissioner for Justice, Fundamental Rights and Citizenship, signaled her intention to streamline data protection to “simplify the regulatory environment” and “substantially reduce the administrative burden” for businesses.  In return, Reding expects businesses to ensure “safe and transparent digital products and services.”

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On June 15, 2011, European Data Protection Supervisor (“EDPS”) Peter Hustinx gave a press conference to present his annual report for 2010.  The annual report provides an overview of the EDPS’ main activities in 2010 and sets forth key priorities and challenges for the future.

In his speech, Hustinx focused primarily on the review of the EU data protection framework and the Data Retention Directive.  He referenced his recent Opinion in which he concluded that the Data Retention Directive does not meet general EU data protection requirements and that the European Commission should explore the possibility of replacing it with alternative measures such as data preservation through a “quick freeze” procedure.  Hustinx also stated his intention to keep a close eye on any developments with respect to RFID technology, cloud computing and online enforcement of intellectual property rights.

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On June 13, 2011, Representative Mary Bono Mack (R-CA) released a discussion draft of the Secure and Fortify Data Act (the “SAFE Data Act”), which is designed to “protect consumers by requiring reasonable security policies and procedures to protect data containing personal information, and to provide for nationwide notice in the event of a security breach.”  Representative Bono Mack is Chairman of the House Subcommittee on Commerce, Manufacturing and Trade.  In a press release, Representative Bono Mack remarked that “E-commerce is a vital and growing part of our economy.  We should take steps to embrace and protect it – and that starts with robust cyber security.”  She added that “consumers have a right to know when their personal information has been compromised, and companies and other organizations have an overriding responsibility to promptly alert them.”

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On June 10, 2011, the Electronic Privacy Information Center (“EPIC”) filed a complaint with the Federal Trade Commission, claiming that Facebook’s facial recognition and automated online image identification features harm consumers and constitute “unfair and deceptive acts and practices.” According to a post on The Facebook Blog, the Tag Suggestions feature matches uploaded “new photos to other photos [the user is] tagged in.”  Facebook then “[groups] similar photos together and, whenever possible, suggest[s] the name of the friend in the photos.”  On June 13, 2011, Congressman Edward Markey (D-MA) released a statement supporting the complaint and indicating that he will “continue to closely monitor this issue.”

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On June 8, 2011, the Department of Commerce’s Internet Policy Task Force released a report entitled “Cybersecurity, Innovation and the Internet Economy.”  The report contains four broad policy recommendations: (1) the creation of a nationally recognized approach to minimize vulnerabilities for the Internet and networking services industry, (2) the development of incentives to combat cybersecurity threats, (3) increased cybersecurity education and research, and (4) the promotion of international cooperation to enable sharing of cybersecurity best practices.

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On June 7, 2011, Senator Patrick Leahy (D-VT) introduced the “Personal Data Privacy and Security Act of 2011” (the “Act”), co-sponsored by Senators Charles Schumer (D-NY) and Ben Cardin (D-MD).  This marks the fourth time Senator Leahy has introduced ambitious privacy legislation; in 2005, 2007 and 2009, similar bills failed to advance in the Senate.  In his press release, Senator Leahy stated that “many recent and troubling data breaches in the private sector and in our government are clear evidence that developing a comprehensive national strategy to protect data privacy and security is one of the most challenging and important issues facing our country.”

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The German Data Protection Authorities of Berlin and North Rhine-Westphalia have issued a paper containing Frequently Asked Questions about the German statutory data breach notification requirement that went into effect on September 1, 2009.  The paper provides detailed information on key questions concerning the procedure for notification as required by Section 42a of the German Federal Data Protection Act.

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On June 6, 2011, join Hunton & Williams for a panel discussion on the implementation of the new EU Cookie Law in the UK, France, Germany and the Netherlands.  EU law on the use of cookies is changing.  Opt-in consent will be required, but specific requirements may differ across the EU.  What are organizations doing to ensure compliance with the new cookie law?  Listen to David Evans, Group Manager of Business and Industry of the Information Commissioner's Office, explain the steps that UK organizations are expected to take.  Learn about cookie compliance in France, Germany and the ...

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According to a complaint submitted to the Federal Trade Commission on May 11, 2011, the popular cloud-based data storage provider Dropbox, Inc. made false claims about the security of its users’ data, thereby putting them at risk while gaining an unfair advantage over competitors that actually offer the sort of security Dropbox advertised.  The Dropbox service allows users to create folders on their computers that automatically sync with corresponding folders on Dropbox’s servers.  Users can specify whether their folders are public or private.  The allegations concern the folders designated as private, which are touted as being protected by encryption.  According to the complaint, which was filed by Christopher Soghoian (a security researcher and former technologist at the FTC’s Division of Privacy and Identity Protection), although Dropbox represented that its encryption features would render a user’s files completely inaccessible to any person other than the user, in fact, Dropbox employees maintained copies of the encryption keys and could therefore access the contents of users’ files.  This left Dropbox users’ files susceptible to unauthorized access (e.g., governmental demands for data, hacking attacks, rogue insiders).

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On May 11, 2011, in Thomas Robins v. Spokeo, Inc., the United States District Court for the Central District of California granted in part and denied in part defendant Spokeo, Inc.’s motion to dismiss claims that it violated the Fair Credit Reporting Act (“FCRA”).  The ruling allows the plaintiff to continue his action against Spokeo, a website that aggregates data about individuals from both online and offline sources.

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On May 25, 2011, the UK Information Commissioner’s Office (the “ICO”) issued a news release stating that organizations and businesses that run websites aimed at UK consumers will be given up to 12 months to “get their house in order” before enforcement of the new cookie law begins.  Information Commissioner Christopher Graham made it clear, however, that “[t]his does not let everyone off the hook.  Those who choose to do nothing will have their lack of action taken into account when we begin formal enforcement of the rules.”

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As we reported last week, on May 12, 2011, the Obama administration announced a comprehensive cybersecurity legislative proposal in a letter to Congress.  The proposal, which is the culmination of two years of work by an interagency team made up of representatives from multiple departments and agencies, aims to improve the nation’s cybersecurity and protect critical infrastructure.  If enacted, this legislation will affect many government and private-sector owners and operators of cyber systems, including all critical infrastructure, such as energy, financial systems, manufacturing, communications and transportation.  In addition, the proposal includes a wide-reaching data breach notification law that is intended generally to preempt the existing state breach laws in 46 states plus Washington, D.C., Puerto Rico and the U.S. Virgin Islands.

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A new bill proposed in California, the Social Networking Privacy Act (the “Act”), would force social networking websites to establish default privacy settings for their users that prohibit such sites from publicly displaying most information about users without the users’ consent.  Given that many social networking websites currently have default settings that make user personal information and photos public unless the user changes those settings, the Act would represent a fundamental shift in social networking privacy.

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From May 26, 2011, UK law regulating the use of cookies on websites will change from an opt-out regime, to one requiring prior opt-in consent.  This change poses significant practical challenges for website operators.  In guidance on the new regulations, the UK Information Commissioner has acknowledged the challenge but warned that website operators must take steps now to ensure that they are ready to comply.

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On May 12, 2011, the Federal Trade Commission announced that Playdom, Inc., a Disney subsidiary, has agreed to pay $3 million to settle charges that the company violated Section 5 of the FTC Act and the Children’s Online Privacy Protection Rule (“COPPA Rule”) “by illegally collecting and disclosing personal information from hundreds of thousands of children under age 13 without their parents’ prior consent.”  This settlement marks the largest civil penalty imposed for an FTC COPPA Rule violation.

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On May 9, 2011, Senator Jay Rockefeller (D-WV), the Chairman of the Senate Committee on Commerce, Science and Transportation, introduced the “Do-Not-Track Online Act of 2011” (the “Act”).  The Act instructs the Federal Trade Commission to promulgate regulations that would (1) create standards for the implementation of a “Do Not Track” mechanism that would enable individuals to express a desire to not be tracked online and (2) prohibit online service providers from tracking individuals who express such a desire.  The regulations would allow online service providers to track individuals who do not want to be tracked only if (1) the tracking is necessary to provide a service requested by the individual (and the individuals’ information is anonymized or deleted when the service is provided), or (2) the individual is given clear notice about the tracking and affirmatively consents to the tracking.

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On May 2, 2011, Sony Computer Entertainment America (“Sony”) disclosed that hackers had gained access to the personal information of 24.6 million customers who played games on the Sony Online Entertainment (“SOE”) network.  Sony stated that hackers may have accessed names, addresses and birth dates of SOE gaming customers, as well as credit card data of about 12,700 non-U.S. accounts and 10,700 bank account numbers from “an outdated database from 2007.”  Sony clarified that the SOE breach was not the result of a second attack, but rather occurred as part of the broad incursion against the company that affected 77 million PlayStation accounts, as the company previously disclosed on April 26.

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Austrian DPA Gives Green Light Subject to Conditions

On April 21, 2011, the Austrian Data Protection Commission (“Austrian DPA”) published its decision allowing Google to register its Google Street View application on the Austrian DPA’s data processing register.  As part of the registration procedure, Google agreed to blur images of faces and license plates prior to publishing them on the Internet, and to provide information to the public about the right to object to publication of certain images.  Further, the Austrian DPA required Google to:

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On April 25, 2011, Legal Bisnow interviewed Marty Abrams, Executive Director of the Centre for Information Policy Leadership at Hunton & Williams LLP, and Hunton & Williams partner Lisa Sotto about hot topics in privacy and data protection.

Read Legal Bisnow’s article, “Hottest Practice Area?”.

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On April 26, 2011, the French Data Protection Authority (the “CNIL”) issued a press release unveiling its inspection goals for the coming year.  In a report adopted on March 24, 2011, the CNIL indicated that it intends to conduct at least 400 inspections in France (100 more than the 2010 goal), with a special focus on the following issues:

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On April 11, 2011, the United States District Court for the Northern District of California declined to dismiss four of the nine claims in a class action lawsuit filed against RockYou, Inc. (“RockYou”), a publisher and developer of applications used on popular social media sites.  The suit stems from a December 2009 security breach caused by an SQL injection flaw that resulted in the exposure of unencrypted user names and passwords of approximately 32 million RockYou users.  RockYou subsequently fixed the error and acknowledged in a public statement that “one or more individuals had illegally breached its databases” and that “at the time of the breach, the hacked database had not been up to date with industry standard security protocols.”  After receiving notification of the security breach from RockYou in mid-December, on December 28, 2009, a RockYou user who had signed up for a photo-sharing application filed a complaint seeking injunctive relief and damages for himself and on behalf of all other similarly-situated individuals.

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On April 14, 2011, the European Advertising Standards Alliance (“EASA”) and IAB Europe released complementary new self-regulatory standards for online behavioral advertising.  This cross-industry initiative is aimed at enhancing European consumers’ control over their data and ensuring transparency, particularly with respect to advertisements that are delivered using third party online behavioral advertising.

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On April 18, 2011, the European Commission (the “Commission”) adopted an Evaluation Report on the EU Data Retention Directive 2006/24/EC (the “Data Retention Directive”).

The Data Retention Directive requires that, for law enforcement purposes, telecommunications service and network providers (“Operators”) must retain certain categories of telecommunications data (excluding the content of the communication) for not less than six months and not more than two years.  To date, most of the EU Member States have implemented the Data Retention Directive, but Czech Republic, Germany and Romania no longer have implementing laws in place because their constitutional courts have annulled the implementing laws as unconstitutional.

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On April 15, 2011, the United Kingdom’s Department for Culture, Media and Sport (“DCMS”) announced that the UK will adopt the new EU rules on cookies without “gold-plating” the regulations by imposing additional national requirements, to help ensure that British companies can compete with the rest of Europe.  As we previously reported, the UK government had reassured businesses that it would carry out the implementation in a manner that would minimize the impact on businesses and consumers.

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On April 13, 2011, Representative Cliff Stearns (R-FL) introduced the Consumer Privacy Protection Act of 2011 (the “Act”), which seeks to “protect and enhance consumer privacy” both online and offline by imposing certain notice and choice requirements with respect to the collection and use of personal information.

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On April 12, 2011, U.S. Senators John Kerry (D-MA) and John McCain (R-AZ) introduced the Commercial Privacy Bill of Rights Act of 2011 (the “Act”) to “establish a regulatory framework for the comprehensive protection of personal data for individuals under the aegis of the Federal Trade Commission.”  The bill applies broadly to entities that collect, use, transfer or store the “covered information” of more than 5,000 individuals over a consecutive 12-month period.  Certain provisions of the bill would direct the FTC to initiate rulemaking proceedings within specified timeframes, but the bill also imposes requirements directly on covered entities.

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On March 30, 2011, the Federal Trade Commission announced that Google agreed to settle charges that it used deceptive tactics and violated its own privacy promises to consumers when it launched its social network, Google Buzz, in 2010.  According to the FTC’s complaint (main document, exhibits), Google led Gmail users to believe that they could choose whether or not they wanted to join Google Buzz.  The options for declining or leaving Google Buzz, however, were ineffective.  For those who joined Google Buzz, the controls for limiting the sharing of their personal information were difficult to locate and confusing.  Furthermore, the FTC charged that Google violated its privacy policies by using information provided for Gmail for another purpose – social networking – without obtaining consumers’ permission in advance.  Finally, the FTC alleged that Google misrepresented that it was treating personal information from the European Union in accordance with the U.S.-EU Safe Harbor framework because it failed to give consumers notice and choice before using their information for a different purpose from that for which it was collected.

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As reported in Hunton & Williams' Employment & Labor Perspectives blog:

An employer who allegedly posted to an employee’s Facebook and Twitter accounts without her consent may face liability for its actions, according to a federal judge in Illinois.  The case is Maremont v. Susan Fredman Design Group, Ltd., in the U.S. District Court for the Northern District of Illinois (2011 U.S. Dist. LEXIS 26441, March 15, 2011).

The Plaintiff, Jill E. Maremont, worked as the Director of Marketing, Public Relations and E-Commerce for an interior designer and her company, Susan Fredman and the Susan Fredman Design Group, Ltd. (Defendants).  Maremont contends she created a “popular personal following” on Facebook and Twitter, and she also created a company blog called “Designer Diaries: Tales from the Interior.”

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On March 16, 2011, at a U.S. Senate Commerce Committee hearing, Senator John Kerry (D-Mass.) announced his intention to introduce privacy legislation that would create “a common code of conduct that respects the rights of both the people sharing their information and legitimate organizations collecting and using it on fair terms and conditions.”  Kerry indicated that he had “reached out to our colleagues on both sides of the aisle, to privacy experts at firms, in academia, and in the advocacy community,” and asked for input into the process from witnesses at the hearing.

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On March 21, 2011, the French Data Protection Authority (the “CNIL”) published its decision to fine Google €100,000 for violating the French Data Protection Act.

In 2009, the CNIL inspected Google’s geolocation service (“Street View”), which revealed that Google had collected huge quantities of undeclared personal data (e.g., navigation data, email content, logins and passwords) through Wi-Fi connections accessed by its Street View cars.  Google responded that the personal data had been collected by mistake, and promised to stop the Wi-Fi data collection.

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On March 11, 2011, Virginia resident Peter Comstock filed a class action complaint against Netflix, Inc. in the United States District Court for the Northern District of California.  According to the complaint, Netflix “tracks its users’ viewing habits with respect to both videos watched over the Internet...and physical movies ordered through the Internet and watched at home,” while encouraging “subscribers to rank the videos they watch.”  The complaint alleges that Netflix’s practice of maintaining customer movie rental history and recommendations, “long after subscribers cancel their Netflix subscription,” violates the federal Video Privacy Protection Act (“VPPA”), and California’s Customer Records Act and Unfair Competition Law.  In addition, the complaint alleges that Netflix’s failure to properly store user information and its sale of customer data to third parties led to its unjust enrichment and a breach of its fiduciary duty.  Comstock and the putative class are seeking both an injunction to stop Netflix’s current practices and monetary damages.

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On March 16, 2011, U.S. Department of Commerce Assistant Secretary for Communications and Information Lawrence Strickling called on Congress to enact robust, baseline legislation to “reform consumer data privacy in the Internet economy.” Speaking before the U.S. Senate Committee on Commerce, Science and Transportation, Assistant Secretary Strickling emphasized the Department of Commerce’s support for a legislative proposal that would adopt many of the recommendations of the “Green Paper,” a Department report authored last December.

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On March 16, 2011, UK Information Commissioner Christopher Graham shared details of the government’s proposals for the implementation of the e-Privacy Directive with delegates at the Direct Marketing Association’s Data Protection Conference in London. A letter from the Minister for Culture, Communications and Creative Industries, Ed Vaizey, provides important reassurance to business that “Government is committed to introducing the amended provision in a way that minimises impacts to business and consumers.”

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On March 16, 2011, a meeting of the “European Privacy Platform” group of the European Parliament was held in Brussels.  The meeting provided important insights into the likely structure and content of proposed revisions to the European Data Protection Directive 95/46/EC that the European Commission has been working on for the past several months.

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On March 11, 2011, the Federal Trade Commission finalized a proposed settlement with Twitter, which resolved allegations that Twitter deceived consumers and failed to safeguard their personal information. The FTC first announced the proposed settlement in June 2010. Specifically, the FTC claimed that Twitter, contrary to its privacy policy statements, did not provide reasonable and appropriate security to prevent unauthorized access to consumers’ personal information and did not honor the consumers’ privacy choices in designating certain tweets as nonpublic. Intruders exploited these failures and obtained administrative control of the Twitter system. These intruders were able to gain unauthorized access to nonpublic tweets and user information, reset any user’s password, and send unauthorized tweets from any user account.

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On March 8, 2011, the UK Information Commissioner’s Office (the “ICO”) issued a warning to UK businesses on the forthcoming amendments to the Privacy and Electronic Communications Directive (2002/58/EC as amended by 2009/136/EC) that will require businesses operating websites in the UK to obtain consent from website visitors to store information on their computers and retrieve that information in the form of cookies.

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The Committee of Experts on New Media (the “Expert Committee”) of the Council of Europe (“CoE”) has issued draft recommendations and guidelines regarding the protection of human rights by search engines and social networking providers. The draft recommendations and guidelines observe that the way in which search engines and social networking providers operate impacts various human rights, especially the rights to freedom of expression and information and the right to privacy and data protection. Current drafts of both sets of recommendations and guidelines are open for public consultation and comments until March 18, 2011.

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On March 4, 2011, Congressman Cliff Stearns (R-FL) announced plans to introduce new online privacy legislation. The proposed bill is based on legislation Stearns drafted in 2005, the Consumer Privacy Protection Act, which was not reported out of committee. While speaking at a Technology Policy Institute event, “Online Privacy After the DOC and FTC Reports,” Stearns stressed that this new legislation would seek to balance “privacy with innovation,” protecting the interests of both businesses and their online customers.

According to Stearns, “[t]he goal of the ...

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A draft document, entitled Information Security Technology - Guidelines for Personal Information Protection, has been issued in China for comment.  While comments are being solicited at this time, if issued in its proposed form, this document has the potential to add significantly to the rules governing the handling of personal information in China.  Read More...

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The Government of India’s Ministry of Communications & Information Technology has published three draft rules that would implement the Information Technology Act, 2000. These include: Reasonable Security Practices and Procedures and Sensitive Personal Information; Due Diligence Observed by Intermediaries Guidelines and Guidelines for Cyber Cafe. The first two of these rules could affect international companies that provide digital services or process data in India. The comment period on the rules ends February 28, 2011.

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On February 18, 2011, the European Network and Information Security Agency (“ENISA”), an advisory body created to enhance information security in the EU, announced the issuance of its report on cookies, entitled “Bittersweet cookies.  Some security and privacy considerations.”

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On February 14, 2011, Senator Patrick Leahy (D-VT), Chairman of the Senate Judiciary Committee, announced the creation of a subcommittee on Privacy, Technology and the Law.  The subcommittee will be chaired by Senator Al Franken (D-MN), and its jurisdiction will include oversight of laws and policies that govern the commercial collection, use and dissemination of personal information.  Senator Franken said, “The boom of new technologies…has also put an unprecedented amount of personal information into the hands of large companies that are unknown and unaccountable to the ...

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On February 10, 2011, Representative Bobby Rush (D-Ill.) re-introduced the BEST PRACTICES Act (H.R. 611), which aims to provide consumers with meaningful choices about the collection, use and disclosure of their personal information. As we reported last year, Rush initially introduced the BEST PRACTICES Act in July 2010.  H.R. 611 contains no substantive changes to the original legislation (H.R. 5777), and does not include a Do Not Track mechanism.

In a press release issued today, Rush stated that he does not oppose Do Not Track, contending that “[i]n fact, in order for ...

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On February 11, 2011, Representative Jackie Speier (D-Calif.) introduced two pieces of legislation that, in her words, “send a clear message—privacy over profit.” The Do Not Track Me Online Act of 2011 (HR 654), would direct the Federal Trade Commission to promulgate regulations that establish standards for a “Do Not Track” mechanism. The regulations also would require covered entities to disclose their information practices to consumers, and to respect consumers’ choices regarding the collection and use of their information. 

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The National Institute of Standards and Technology (“NIST”) has issued draft Guidelines on Security and Privacy in Public Cloud Computing (SP 800-144) (the “Guidelines”) for public comment. The Guidelines provide an overview of the security and privacy challenges pertinent to public cloud computing, and identify considerations for organizations outsourcing data, applications and infrastructure to a public cloud environment. The Guidelines are intended for use by federal agencies. Use in nongovernmental settings is voluntary.

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Connecticut’s newly-elected Attorney General George Jepsen recently announced an agreement with Google, Inc. concerning the company’s refusal to comply with a Civil Investigative Demand brought by his predecessor, freshman Senator Richard Blumenthal (D-CT).  According to a January 28, 2011 press release, to facilitate settlement discussions with the Connecticut-led, 40-state coalition, Google will stipulate that “payload data” compiled in 2008 and 2009 “contained URLs of requested Web pages, partial or complete e-mail communications or other information, including confidential and private information” transmitted by individuals across unsecured wireless networks.

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On January 28, 2011, the Centre for Information Policy Leadership at Hunton & Williams LLP filed comments with the United States Department of Commerce in which the Centre stressed privacy governance based on data stewardship by accountable organizations.  The Centre was one of a number of organizations that submitted comments in response to the Department of Commerce’s privacy paper, “Commercial Data Privacy and Innovation in the Internet Economy: A Dynamic Policy Framework,” which was released in December 2010.  The theme of today’s comments is similar to that which the Centre suggested earlier this month in its comments responding to the European Commission’s consultation paper.

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The Federal Trade Commission announced today that it is extending the deadline for public comments on its December 1, 2010 report, “Protecting Consumer Privacy in an Era of Rapid Change: a Proposed Framework for Businesses and Policy Makers.”  In light of the complex issues raised by the report, a number of organizations requested an extension of the original January 31, 2011 deadline.  Stakeholders now have until February 18, 2011, to submit their comments.

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On January 17, 2011, the Centre for Information Policy Leadership at Hunton & Williams LLP (the “Centre”) released a response to the European Commission’s consultation paper, “A comprehensive approach on personal data protection in the European Union.”  In its response, prepared by Richard Thomas, former UK Information Commissioner and Global Strategy Advisor of the Centre, the Centre calls for a modernized European framework for data protection that addresses the realities of the digital age.

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On January 14, 2011, the European Network and Information Security Agency (“ENISA”), which was created to enhance information security within the European Union, published a report entitled “Data breach notifications in the EU” (the “Report”).

Currently, there is wide debate throughout the EU regarding data breach notification requirements.  The debate stems from recent high-profile data breach incidents and the introduction of mandatory data breach notification requirements for telecommunication service providers imposed by EU Directive 2009/136/EC (amending EU Directive 2002/58/EC, the “e-Privacy Directive”), which must be integrated into EU Member States’ national laws by May 25, 2011.  The goal of the Report is to assist Member States, regulatory authorities and private organizations with their implementation of data breach notification policies.

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On January 12, 2011, Adobe Systems Incorporated (“Adobe”) announced in its Adobe Flash Platform Blog that it is working with browser vendors to integrate control features into browser user interfaces that will allow users to more easily control local shared objects (“LSOs”) on their computers.  Local shared objects, often referred to as Flash cookies, store information about online activity, including things like browsing history, login details and preferences.  In August 2010, we reported on several lawsuits that had been filed against online advertising networks for, among other things, using Flash cookies to re-create deleted browser cookies.

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In late December 2010, consumers filed two class action lawsuits against Apple Inc., claiming that several applications they downloaded from Apple’s App Store sent their personal information to third parties without their consent.  Specifically, the consumers claim that Apple allowed third party advertising networks to follow user activity through the Unique Device Identifiers that Apple assigns each device that downloads applications.  The complaint, filed in the U.S. District Court for the Northern District of California, also named several application developers such as Pandora and The Weather Channel as co-defendants.

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Early this week, the Article 29 Working Party issued its December 16, 2010 Opinion on applicable law, providing guidance on the scope of EU data protection law and the practical implications of Article 4 of the EU Data Protection Directive (95/46/EC, the “Directive”).

The purpose of the Working Party’s Opinion 8/2010 (the “Opinion”) is twofold.  First, it intends to clarify the current scope of EU data protection law with regard to the processing of personal data within and outside the European Economic Area (the “EEA”).  The clarifications by the Working Party are aimed at enhancing legal certainty for data controllers, providing a clearer framework for individuals and stakeholders and avoiding legal loopholes and potential conflicts between overlapping national data protection laws.  Throughout the Opinion, practical examples are used to demonstrate the clarifications, such as in the context of centralized HR databases, geolocation services, cloud computing and online social networks.  Furthermore, in light of the general revision of the EU data protection framework, the Opinion includes suggestions to improve the existing applicable law provisions in the EU Data Protection Directive.

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